EMI - World of Music Campaign
We were asked to create a Promotional Catalog showcasing EMI's eclectic mix of music. The result is the World of Music.
The marketing campaign's creative was designed to mimic a field manual to help the reader identify different artists and music from around the world. Animals were re-imagined merged with music instruments for all the marketing collateral to further reinforce theme.
The branded campaign included posters, rack cards, stickers, shopping bags, catalogs, window clings and postcards.